Opportunity Information: Apply for SFOP0010349
The FY 2025 EducationUSA Advising Services opportunity (Funding Opportunity Number SFOP0010349) is a U.S. Department of State, Bureau of Educational and Cultural Affairs (ECA) notice of funding opportunity for cooperative agreements that support the global EducationUSA network. EducationUSA is the State Department's international advising platform, made up of more than 430 advising centers across over 175 countries and territories. The core purpose of the program is to increase two-way student mobility between the United States and other countries by ensuring that prospective students and key stakeholders can access accurate, comprehensive, and up-to-date information about U.S. higher education. Advisers help students identify best-fit U.S. institutions and navigate the application process with reliable guidance. Beyond student advising, EducationUSA also serves U.S. accredited higher education institutions by providing strategic insight into international higher education systems and potential partners, helping campuses advance internationalization goals, expand recruitment reach, and develop sustainable global relationships. The network also supports ECA efforts to explain the U.S. higher education system to foreign governments and institutions, while encouraging study abroad by Americans to broaden cross-cultural understanding.
ECA anticipates making up to three awards under this NOFO, contingent on the availability of FY 2025 funds. The funding mechanism is a cooperative agreement, which generally means the awardee should expect substantial involvement from the federal agency during implementation, such as collaboration on priorities, coordination, and deliverables. The opportunity is organized into three distinct components, and applicants may apply for one, two, or all three components depending on their organizational capacity and regional expertise.
Component A focuses on EducationUSA Global Advising Services and is the largest component, with an approximate funding level of $6,600,000 (also reflected as the award ceiling in the source data). This component supports worldwide advising operations and the backbone functions that keep the network consistent and effective across regions. Activities include developing and maintaining IT infrastructure that enables advising centers to operate and report effectively, producing and updating training resources and materials to maintain advising quality and policy consistency, and running global strategic communications and outreach that promote EducationUSA services and strengthen recognition of the network. A major staffing and coordination responsibility under Component A is the employment and management of approximately 12 Regional Educational Advising Coordinators (REACs), who typically provide leadership, training, oversight, and regional coordination for advising centers in their areas.
Component B covers EducationUSA Advising Services in Eurasia and Central Asia, with approximately $1,500,000 available. This regional component supports advising activities across Armenia, Azerbaijan, Belarus, Estonia, Georgia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Moldova, Tajikistan, Turkey, Turkmenistan, and Ukraine. The work implied by this component is to sustain and strengthen EducationUSA advising presence and services in these countries, aligning with the broader goal of supporting student mobility and engagement with U.S. higher education, while also helping U.S. institutions better understand and engage with the region.
Component C covers EducationUSA Advising Services in the Middle East and North Africa, with approximately $650,000 available. This component supports advising in Egypt, Gaza, Lebanon, Tunisia, West Bank, and Yemen. As with the other components, the intent is to maintain high-quality advising services and outreach in complex operating environments, supporting students interested in U.S. study opportunities and providing reliable information about the U.S. higher education system, while complementing ECA's broader educational and cultural diplomacy goals.
Eligible applicants include public and state-controlled institutions of higher education, private institutions of higher education, and nonprofit organizations with 501(c)(3) status (other than institutions of higher education), along with other eligible entities as indicated in the announcement. The assistance listing is tied to CFDA number 19.432, and the opportunity is categorized as discretionary with an activity category listed as "Other." The original application closing date is July 3, 2024, and the opportunity was created on May 2, 2024. Overall, the NOFO is designed to ensure EducationUSA remains operationally strong at the global level while also sustaining targeted, region-specific advising support in Eurasia and Central Asia and in the Middle East and North Africa, with awards structured to allow one organization to lead a component or multiple organizations to lead separate components depending on the proposals submitted and ECA's selection decisions.Apply for SFOP0010349
- The Bureau Of Educational and Cultural Affairs in the other sector is offering a public funding opportunity titled "FY 2025 EducationUSA Advising Services" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.432.
- This funding opportunity was created on 2024-05-02.
- Applicants must submit their applications by 2024-07-03. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $6,600,000.00 in funding.
- The number of recipients for this funding is limited to 3 candidate(s).
- Eligible applicants include: Public and State controlled institutions of higher education, Nonprofits having a 501 (c) (3) status with the IRS, other than institutions of higher education, Private institutions of higher education, Others.
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